Export Strategy: Markets and Competition (RLE Marketing)

Export Strategy: Markets and Competition (RLE Marketing)
Publisher: Routledge
Authors: Nigel Piercy
Published on: 2014-09-15
Page Count: 280 pages
Print Type: BOOK
Maturity Rating: NOT_MATURE
Language: en
Embeddable: Yes
PDF Available: Yes
EPUB Available: No
ISBN-13: 9781317654018
ISBN-10: 1317654013
... strategic change is provided by examining the role of product development and marketing development, and by studying the example of those who have successfully made such changes. Strategic audit As seen in the overview above, a great ...

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