author: mitchell j neubert

Organizational Behavior: For a Better Tomorrow

... mission and vision and for the aspirations of members and other stakeholders. It is clear from the opening case describing motivation at Starbucks that their partners are committed to the mission. Goals such as those related to ethical ...

General Electric: Ecomagination as a CSR Initiative

This case study reviews G.E.'s past CSR efforts and the more recent Ecomagination program and its efficacy and sustainability. The case was developed from public sources.

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