author: heather yaxley

The Public Relations Strategic Toolkit: An Essential Guide to Successful Public Relations Practice

The Public Relations Strategic Toolkit: An Essential Guide to Successful Public Relations Practice
Alison TheakerHeather Yaxley
Social Science
... (7th edition), Upper Saddle Rivers, NJ: Prentice Hall. Shah, R. (2011) 'What ... investigation of skills required of PR practitioners, unpublished dissertation, UCLAN. Skinner, G. and Mludzinski, T. (2011) 'Understanding society: an ...
The Public Relations Strategic Toolkit: An Essential Guide to Successful Public Relations Practice

The Public Relations Strategic Toolkit: An Essential Guide to Successful Public Relations Practice
Alison TheakerHeather Yaxley
Social Science
... Guide to Success . Berlin , NH : K.D. Paine & Partners . Paine , K.D. ... writing/Prensky%20-%20Digital%20Natives,%20Digital%20Immigrants%20-%20Part1.pdf ... Harvard Business Review , Jan. - Feb . Ransom , C. ( 2011 ) ' Launching a ...

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