author: dholakia

M-Commerce: Global Experiences and Perspectives: Global Experiences and Perspectives

... Wikipedia.org 80 Wimax 93 win-win situation 168 Wind 95, 271 Windows CE 123 wireless application protocol (WAP) 5, 36, 47, 57, 96, 105, 119, 162, 178, 187 wireless ... WiBro 199 permission of Idea Group Inc. is prohibited. Index 309.

Technology and Consumption: Understanding Consumer Choices and Behaviors

... NilsonReport 2008, Issue 915, November, Reprinted with per- mission from The Nilson Report. http//:www.nilsonreport.com. Summary. of. Payment. Technologies. With each new method of payment system introduced into the market, it has increased ...

Priced to Influence, Sell & Satisfy: Lessons from Behavioral Economics for Pricing Success

... MoviePass, whose struggles have been attributed, in large part, to its pricing structure. For a detailed discussion, see Yoon, Eddie (2018). What MoviePass can teach us about the future of subscription businesses. Harvard Business ...

How to Price Effectively: A Guide for Managers and Entrepreneurs

The book discusses what a good pricing decision is, which factors you should consider when making one, the role played by each factor―costs, customer value, reference prices, and the value proposition― and how they work together, the ...

Microeconomics for Management Students

... X is less competitive than that for product Y. We classify the degree of seller concentration into the following four ... industry , considered the combined share of the ... firm has some , though MARKET STRUCTURE : CONCEPTS AND DETERMINANTS ...

Marketing Practices in Developing Economy: Cases from South Asia

... Reliance Fresh outlets in Indore . For some , it's a matter of consumerism where customer becomes boss and rules the market , and for others it's a question of survival . RIL'S RETAIL STRATEGY Reliance Retail , the 100 % subsidiary of ...

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