Organizations and Social Networking: Utilizing Social Media to Engage Consumers: Utilizing Social Media to Engage Consumers

Organizations and Social Networking: Utilizing Social Media to Engage Consumers: Utilizing Social Media to Engage Consumers
Publisher: IGI Global
Authors: Li, Eldon Y.
Published on: 2013-05-31
Page Count: 445 pages
Print Type: BOOK
Categories: Computers
Maturity Rating: NOT_MATURE
Language: en
Embeddable: Yes
PDF Available: Yes
EPUB Available: No
ISBN-13: 9781466640276
ISBN-10: 1466640278
... media and some suggestions for future research into this important topic. We feel that two-sided markets are an important type of social medium that deserves to be studied. SOCIAL MEDIA AND SOCIAL NETWORKS Social Media: Classification ...

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